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Phoenix Launches Life Settlements Origination
In Partnership with Four Brokerage General Agents
Hartford, CT, April 1, 2008 – The Phoenix Companies, Inc. (NYSE: PNX) today announced that
through its subsidiary, Phoenix Life Solutions, it will enter the life insurance settlements business with a
focus on customer value and full transparency on commissions and fees.
Phoenix Life Solutions will work with four prominent brokerage general agencies (BGAs) across
the country to originate life settlements, or purchase unwanted or unneeded life insurance policies
from policy owners in exchange for an immediate cash settlement. They are: Advanced Planning
Services of San Diego, CA, Ash Brokerage of Fort Wayne, IN, Madison Brokerage of Morristown, NJ,
and Settlement Clearing House, LLC of Wyndmoor, PA. [An accompanying news release provides
additional information from the BGAs.]
“We established Phoenix Life Solutions with an emphasis on integrity, transparency and efficiency in
the settlement origination business so that individuals who settle policies with us know they’re getting a
fair settlement offer, and investors know the underlying policies in their settlement portfolios were settled
properly,” said Dona D. Young, chairman, president and chief executive officer of Phoenix.
Mrs. Young also noted that Phoenix Life Solutions will adhere to strict industry guidelines and settle
only those policies that were purchased to meet insurance needs and insurable interest standards. The
company will not settle “investor-initiated” policies.
“For more than 155 years, Phoenix has been an innovative leader in the life insurance industry, and
we’re excited to bring that same dedication to the life settlement business now,” Mrs. Young said.
John K. Hillman, president and chief executive officer of Phoenix Life Solutions, said, “We’re literally
changing the world of life settlements by bringing a new level of discipline, disclosure and consumer
alignment to the market, and we’re fortunate to have as partners the four BGAs who share this
commitment.”
“It’s time for the life insurance industry to step forward and recognize that life settlements can offer
consumers numerous advantages, including increased flexibility with their personal assets, as long as
they are done right,” said Philip K. Polkinghorn, senior executive vice president and president of Life and
Annuity. “Phoenix Life Solutions leverages Phoenix’s knowledge of the high-net-worth and affluent
markets, our expertise in mortality and risk management, and our ability to be a partner of choice with
firms that want to be involved in a new equation for the life settlement business.”
Mr. Hillman noted that, unlike many settlement companies currently operating in the market, Phoenix
Life Solutions will operate with total transparency in the process through contracts that spell out
compensation and provider fees as a percentage of the value that is created for the client.
“A properly executed life settlement provides tremendous value for consumers,” Mr. Hillman said.
“We see great opportunity in this evolving market, and believe we can provide innovative solutions for
advisors.”
Phoenix Life Solutions was founded in 2007 to develop new ways to meet the evolving needs of
high-net-worth customers who may wish to monetize their life insurance policies and to help institutional
investors achieve more stable and reliable returns from life settlement portfolios.
With roots dating to 1851, The Phoenix Companies, Inc. (NYSE:PNX) helps individuals and
institutions solve their often highly complex personal financial and business planning needs through
its broad array of life insurance, annuities and investments. The company’s products and services
reflect deep insights into the wants and needs of consumers and financial professionals gleaned from
research, including its Phoenix Wealth Survey, conducted annually since 2000. Phoenix has been
recognized for its people-friendly programs by Working Mother magazine, the National Association of
Female Executives and The Princeton Review. In 2007, Phoenix had annual revenues of $2.6 billion
and total assets of $30.2 billion. For more information, visit www.phoenixwm.com.
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